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Meet
Whimsy Bridal

The premier wedding hair & makeup artist in Sonoma, Napa & Marin County

The Approach

"Love is to reveal the beauty of another person to themselves."

Katie Donaghy is one of the highest-rated wedding hair & makeup artists in Sonoma, Napa & Marin County. Her company, Whimsy Bridal has been trusted by brides for 20+ years. Our mission with her brand was to capture her expertise and laid-back personality. Her work is truly a craft that she has refined throughout her career and we wanted to showcase that in a playful and inviting approach.

The Website

The vision for the website was to make it feel like an extension of Katie's bright personality and her shop that brides come to for trial runs.

"My vow to you is this: “I will never add stress to your wedding day.” Now grab your lady gang, and let’s get primping!"

Katie Donaghy, Owner & Founder

Brand Strategy

The Wedding Industry in Sonoma County is a powerful industry & Katie Donaghy is one of its veteran and most trusted members. Our strategic support helped her communicate the personality of her brand with ease and add a new way for brides to engage with her business.

KPI’s

  • Playful & Whimsical Design
  • Highlight Testimonials
  • Communicate Excellence of Service

ISSUU Magazines

ISSUU offers a unique way to showcase digital magazines. the playful and elevated nature of her work, we felt, would best be communicated in magazine form. We took this interactive approach to showcase Katie’s body of work & testimonials.

KPI’s

  • Showcase Body of Work
  • Inclusivity of Vendors
  • Client Testimonials

Business Growth Support

As Katie & Whimsy continue to network and grow here locally, the Bianca Broos Company is proud to continually support the brand. From strategy sessions to strategic messaging advice, we continue to work with Whimsy on the elevation of her brand.

KPI’s

  • Vendor Cross Connectivity
  • Article Support
  • Business Strategy Coaching

Work With Us

"Intentionality & refinement come standard when you work with us."

The Bianca Broos Company focuses on creating nimble business strategies that inform the subsequent branding & design. This process creates a value driven expression of the client’s brand while remaining true to the vision and creating impactful digital and personal relationships between the clients and their target consumer. 

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